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Saturday, April 25, 2009

TATA MOTORS


TATA MOTORS: - Formerly known as TELCO( TATA Engineering and Locomotive Company ), Tata motor is one of the India's largest private sector company and commercial vehicle manufacturer comprising a market share of 31.2% in the multi-utility vehicles segment and 6.4% in the luxury car segment. The company manufactures heavy commercial vehicles (HCV), light commercial vehicles (LCV), passenger cars and multi-utility vehicles.

Established in year 1945, TELCO is one of the India's premier automobile companies which manufacture steam locomotives. Annual turnover of the company is Rs.101.3 billion. Tata motors has been known all across the world and it is ranked among the top ten in the manufacture of vehicles in the range of 5-15 tonnes. Tata Motors sales for March rise 27 per cent year-on-year news Lasted from year 1954 to 1969, TELCO had signed tie-up with Daimler-Benz to produce commercial vehicles, afterwards TELCO is in a position to independently design and manufacture commercial vehicles. Before entering automobile industry, the company has attempted into the production of other engineering equipments. Main export areas include Middle East, Asia, Africa and Europe.

Recently, Mr. Ratan N. Tata, Chairman of the Tata Group and Tata Motors, disclosed the Tata ‘NANO’, the People’s Car from Tata Motors that India and the world have been looking forward to. Several manufacturing base of the company are there in Jamshedpur, Pantnagar, Lucknow, Pune and Singur.

In the year 1997-98, export calculated was Rs. 600.78 crores. Tata Motors sales for March'06 rise 27 per cent year-on-year. Four advanced manufacturing plants of the company are located at Jamshedpur in Bihar, Pimpri and Chinchwad in Pune (Maharashtra) and Lucknow in Uttar Pradesh.

There occur several collaborations of Tata with many companies time to time. Tata Cummins Ltd. is a 50:50 venture with Cummins Engine Company, USA for the manufacture of fuel-efficient, low emission, environment-friendly diesel engines. A joint venture with Daimler Benz/ Mercedes Benz A.G. produces the 'E-Class' Mercedes Passenger Cars and it is also in collaboration with Holset Engineering Company, U.K. for turbo chargers to be used in the diesel engines manufactured by Tata Cummins Ltd. and other OEMs.

Most popular vehicles manufactured by Tata are 'Indica', Tata Safari, Tata Estate, Tata Mobile, Tata Sierra and few trucks and buses. It is the only Indian company which is equipped with crash testing facilities. Servicing is not a problem and different service set up exist at every 100 kms at national highways.

In total 450 service centers are there all across India. Along with them, 24 hour ATM (Any Time Mobile) centers in Mumbai and Ahmedabad and fully functional Customer Training Cells in the Service Centers to help the customers make the best use of their vehicles.


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